Zapier vs IFTTT

zapier vs ifttt

Zapier Vs IFTTT

Zapier and IFTTT (if-this-then-that) are both automation platforms you can use to automate parts of your smart home (or in the case of Zapier, your business). Read on for a comparison for Zapier vs IFTTT.

One major different between Zapier and IFTTT is that IFTTT is for general home use, and is free, while Zapier does more and has premium options (Update: IFTTT also has a business platform now, which is detailed below).

Below we’re going to outline some of the key similarities and differences. Keep in mind that Zapier is a paid tool while IFTTT is not, so Zapier might have some features that IFTTT does not.



IFTTT is easy to use for the average person who is semi tech savvy. It’s also free, so there is nothing to pay for anywhere for the average user.

On there are hundreds to thousands of pre-made recipes that people can use to trigger different things in their house.

You can do things with your Google Home as:

  • Turn on Your TV by Voice (
  • Turn on a Smart Things light with Voice (
  • Post a Tweet Using Your Voice (

IFTTT doesn’t only directly support google home, it supports Amazon Alexa, Apple Watch, Fitbit, and a whole range of other smart products.

IFTTT boats to cover over 500 services, covering almost all of the smart home user items. You can do things such as order a pizza from Amazon, or use your fitbit to detect when you are awake the start the coffee maker.

IFTTT also has business plans, currently there are two different tiers (

Partner at $199/month. This includes:

  • Ability to create one service and its triggers, filters, and actions.
  • Ability to create multi-action applets.
  • Unlimited number of end users of your service and applet runs
  • Insights Dashboard
  • Standard Account and technical support


Partner Plus at $499/month, which includes the above plus better support, more functionality, service design and build out, SLA, plus more at

One of the best parts of IFTTT for smart home users is the ease of finding applets. People called makers create applets that you can use. To find all of the applets for google home for example, you can type “Google Home IFTTT” or “Amazon Echo IFTTT” and see the applets that are for that item.



Zapier pricing has 3 tiers:

The first pricing tier is free. You can make up to two step zaps to automate things and have access to support.

The second tier is $20/month. With this option you can automate steps with more than two zaps, better customer support (no surprise here), access to all 750 apps, and the ability to filer data.

The final tier is $250/month. This option includes everything in the second tier but is for teams (in the case that you want all of your employees to access it).

With teams, the first 50,000 tasks are included, and any after are priced according to this chat (from

Tasks Price Per Task
First 50,000 Included
Next 50,000 $0.0050
Next 250,000 $0.0025
Next 500,000 $0.0015
Any Additional $0.0010

Zapier is also used as a business tool used for a few large companies (on their site they currently have logos of BuzzFeed, Fox, Adobe, Spotify, and Invision as an example).

Zapier has a LOT of different integrations it works with, including things such as Salesforce, Slack, Facebook Lead Ads, LinkedIn Google Apps and a LOT more (I tried counting them all to be honest — I lost count at around 800…).



The prices are similar when comparing the Zapier vs IFTTT. The cost is free for a non-business user unless you want to use the premium version of Zapier. The pricing is similar for both business versions ($199/$499 versus $250+ Extra usage).

Zapier and IFTTT both have similar uses and creation. The main difference comes with widespread support. IFTTT is more mainstream and people will be able to give support for IFTTT over Zapier (If you are looking for support on a forum for example, most people will be more familiar with IFTTT than Zapier).

For both Zapier and IFTTT you don’t actually need to know how to code. Both platforms have editors that make it fairly easy to setup your workflow. Only a little bit of knowledge about technology is needed.


Conclusion of Zapier vs IFTTT

In summary, IFTTT is more for the casual smart home user, while Zapier or the business version of IFTTT is ideal for someone who wants to set up more than just personal automation or for use in a business.

If you’re a basic smart home fan with a few gadgets, IFTTT is all you will really need. However, if you are a super smart home nerd, have a crazy setup, or want to implement it with your business, the Zapier premium option might be a better choice. At only $20/month it is something a lot of people will be willing to pay.

IFTTT also has an enterprise and business version that is comparable with Zapier — and also comparable pricing.

Due to the widespread use and support of IFTTT, it is recommended that the average smart home user use that platform instead of Zapier (You are more likely to find something for IFTTT that works over Zapier). Additionally, forums will more likely give support for IFTTT than Zapier.

Although Zapier is a good platform as well, it is recommended to buy the premium version if you have a very complex home setup and want a platform that can make it easier to manage all of your tasks.


Is there anything we were missing? Let us know below!


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